Disney has all hands on deck to promote its upcoming fantasy adventure Alice Through the Looking Glass, and today’s new snippet is the third trailer in as many weeks, after a TV spot and a Super Bowl teaser.
Featuring a more upbeat, punchy version of Jefferson Airplane’s White Rabbit by Pink, there’s not much new footage included in the sizzle reel, which tees up Alice’s (Mia Wasikowska) adventure as a daring journey through time to save an old friend: Johnny Depp’s returning Mad Hatter.
Taking the reins from Tim Burton for the quasi-prequel is director James Bobin. For Alice Through the Looking Glass, Lewis Carroll’s indelible characters and the world of Underland will be put through the wringer by Sacha Baron Cohen’s mercurial character, Time.
Rounding out the cast are Helena Bonhan Carter and Anne Hathaway as the Red Queen and White Queen, respectively, with Stephen Fry, Michael Sheen, Timothy Spall and Rhys Ifans also on board. Meanwhile, the late, great Alan Rickman reprises his role as Absolem, the Blue Caterpillar.
Alice Through the Looking Glass will open against Bryan Singer’s X-Men: Apocalypse on May 27. A tall order, no doubt, though we have confidence that Bobin’s whimsical feature can carve out an audience of its own under the shadow of Fox’s blockbuster titan.
Director James Bobin brings his own unique vision to the spectacular world Tim Burton created on screen in 2010 with “Alice in Wonderland,” in which Alice (Wasikowska) returns to the whimsical world of Underland and travels back in time to save the Mad Hatter. The film, which once again features Johnny Depp, Anne Hathaway, Helena Bonham Carter and the voices of Alan Rickman, Stephen Fry, Michael Sheen and Timothy Spall, introduces several new characters as well: Zanik Hightopp (Rhys Ifans), the Mad Hatter’s father, and Time.