The promotional team behind Fox’s Logan had some fun with the visual presentation of their newest sequel early on, often releasing beautiful black and white stills promoting the somber, solemn new superhero film. They arrived so consistently and frequently that some thought the newest X-Men movie might, in fact, be sans color, but the excellent, vibrant first trailer put those rumors to rest.
The marketing campaign continues apace today with the release of a brand new photo that’s full of color. Seen below, it features the titular hero standing on the side of the road as the sun sets behind him. He’s definitely not looking too happy here, but without knowing the context of the scene, it’s hard to say what exactly’s got him all riled up.
In what’s intended to be Hugh Jackson’s last rodeo with the Wolverine claws, Logan finds the iconic character in a desolate world, one that seems to be more Mad Max/The Rover-esque than anything we’ve seen from the X-Men franchise before. And in this tranquil, purple-and-orange tinged image, we get another peak at the darker, more mature outing that 20th Century Fox has planned.
Speaking of which, the studio is apparently gearing up to release another trailer for Logan, and from what we’ve heard, it’ll likely drop in mid-January (apparently on the 16th). We don’t have final confirmation on that just yet, but Trailer Track are the ones reporting on it and hopefully we’ll get a confirmed date for you shortly.
Also starring Patrick Stewart, Richard E. Grant, Boyd Holbrook, Stephen Merchant, Dafne Keen, Eriq La Salle, Elise Neal and Elizabeth Rodriguez, this final outing for Jackman promises a bloodier, more violent chapter in the series, riding off the R-rated success of February’s Deadpool. We’re definitely pumped for it, and not just with adamantium.
Logan rips into theatres on March 3rd, 2017.
