Seth Rogen And Evan Goldberg Will Fight The Console Wars


Seth Rogen And Evan Goldberg Will Fight The Console Wars

The creative partnership between Seth Rogen and Evan Goldberg has led to many successful collaborations. Their most recent effort was This Is The End, which was absolutely hysterical and one of my favorite films from 2013. Currently, the duo is hard at work on Sausage Party, an animated comedy coming next year. Though production is still underway on that project, Rogen and Goldberg are already looking towards the future and according to Collider, they will be adapting Console Wars for their next outing together.

Based on the novel of the same name by Blake J. Harris, Scott Rudin will be producing with Goldberg and Rogen set to write and direct. As you can probably tell, the story follows the 1990s console war between Sega and Nintendo. You can check out the full plot summary below, courtesy of Amazon:

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

Not only does Console Wars sound like a great story, but the talent involved is pretty impressive. Rudin, of course, is a very successful producer who has given us films like the The Social Network and is also behind HBO’s Silicon Valley and the upcoming Steve Jobs biopic, so he definitely knows his way around the tech world. As for Rogen and Goldberg, they’re usually quite successful in whatever they apply their talents to and given their age and the fact that they do come off as a bit geeky, I think that they’re the perfect candidates to adapt this novel for the big screen.

Tell us, are you happy to hear that Console Wars is being adapted? If so, what do you think of Rogen and Goldberg helming the project? Sound off below!

Source: Collider

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