3. Robocop
The first poster for 2014’s Robocop remake was about as conservative as they come, simply showing off the new suit against a white background. For a gritty sci-fi flick like this, there’s so much potential in the promotion and it should be far from conservative. Thankfully, the second poster put out for the film provided exactly what I was looking for.
As with many of the quality posters this year, the style isn’t necessarily revolutionary. We’ve seen sci-fi films with distressed propaganda posters before, but there’s a reason that studios keep coming back to this look, and it’s done especially well here. First of all, they’re working with a human who’s become a robot, so that’s going to be awesome under almost all circumstances. The suit looks intimidating on its own, but taking that bold quote and slapping it in front of him makes it all the better.
Just at first glance, it really is an incredible piece of film art, but it gets even more impressive when you look at the details. Everything from the slight reflection on the visor to the sloppy edges of the blue paint come together to make for a remarkable poster. It doesn’t have the typical studio text bogging it down either, which makes it easier to look at.
This is definitely one of the best posters that we’ve seen this year.
