Usher is going all out when it comes to promoting his upcoming album, Hard II Love, as the singer has revealed numerous songs and videos to hype the public up. His latest hype attempt, the music video for the new track, “Rivals,” is premiering exclusively on Tidal.
“Rivals” sports a guest spot from rapper Future, which means that it’s going to be an essential club jam from the start. The video clip shows the duo partying it up together, while the song is slow, sensual, and probably has the coolest verse from Future that we’ve heard in a good while. You can check out the video here if you’re a Tidal subscriber and a thirty second clip if you aren’t a part of the service.
The new song joins the four already released, including “Missin U,” “Crash,” the Young Thug-assisted “No Limit,” and “Champions.” “Champions” comes from the film Hands of Stone – Usher’s latest acting gig that puts him in the role of boxer Sugar Ray Leonard in the Roberto Duran biopic.
Usher’s fifteen track record, Hard II Love, will be out everywhere on September 16th through RCA Records and is the follow-up to his last full-length, Looking 4 Myself.