The Million Vote Drive With Doritos Crash The Super Bowl

This time around, Doritos is airing two commercials during the Super Bowl on February 5th. One created by Hollywood directors, and one created by a Doritos fan. However, before we can air the two spots during the big game, we need our fans to help us vote on their favorite fan-made spot out of the 5 finalists we’ve picked out. Yes, to make it easier for the fans, Doritos watched every single commercial that was submitted and chose the top 5. Now, these 5 finalists will go head-to-head against each other for the chance to have their commercial aired during the Super Bowl and have millions of people watch their spot.

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The Super Bowl is only a month away now and to get ramped up for it, we have a very exciting opportunity for you. During the Big Game, DORITOS will be showing off two fan-made commercials. Here’s where you come in, they need your help in voting on one of the fan-made spots that should air.

Why should you vote you ask? Well they’re giving away up to $100,000 in cash to fans who vote, is that reason enough? Now do we have your attention?

Check out the full contest details below and good luck voting!

Contest Description:

This time around, DORITOS is airing two fan-created commercials during the Super Bowl on February 5th. One of those ads will be chosen through consumer voting – that’s where you come in. The DORITOS team has already watched every single commercial that was submitted and chosen the top-5 finalist ads. Now, the creators of these 5 finalist ads will go head-to-head against each other for the chance to have their commercial aired during the Super Bowl and have millions of people see their work.

We need our fans to help vote for their favorite fan-made DORITOS ad from among these five finalist ads.
Vote and Win Prizes:

And if that’s not enough, this year, DORITOS is taking it up a notch – they’re giving away a maximum of $100,000 in cold hard cash to fans who vote. DORITOS has set their sights on getting a total of 1 million votes by the end of January. Every time the total number of votes across all of the voting platforms increases by 100,000, they will award one lucky fan with a $10,000 cash prize. DORITOS is calling it The Million Vote Drive, and the more fans vote at CrashTheSuperBowl.com, through their smart phones and via Xbox LIVE, the more chances there are to win.


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Matt Joseph is the co-founder, owner and Editor in Chief of We Got This Covered. He currently attends the University of Western Ontario and is studying at the Richard Ivey School of Business. He works on We Got This Covered in his spare time and enjoys writing for the site.