Electronic music’s growth rise into mainstream consciousness has not gone unnoticed, as even Forbes has chronicled the movement’s prominence in the entertainment marketplace as of late. Case in point: In the publication’s 2016 edition of its annual 30 Under 30 music list, DJ Snake, Krewella and Jake Udell had entries.
While Jake Udell might be too behind the scenes of a name for some dance music fans, the Th3rd Brain founder has headed up the management company behind the likes of Gallant, Krewella, Pegboard Nerds and ZHU. The EDM explosion hasn’t taken over the mainstream quite as rapidly as many insiders expected (perhaps because labels have discovered that it can’t be controlled as easily as hip-hop or rock music had), but Forbes appears to acknowledge that it’s still an entertainment force to be reckoned with.
Of course, Forbes‘ 30 Under 30 music list consists of more names than the few mentioned above. To look it over in its entirety, click here.
