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What is ‘Unicorn Fart Dust’ and why do I keep seeing it trending?

It started as a joke and is now worth millions!

Man wearing a unicorn mask and a red and white striped t-shirt on a blue background with some blank space around him
Image by nito100/Getty Images

In what might be the most 2024 story yet, a cryptocurrency literally called “Unicorn Fart Dust” has exploded into a multimillion-dollar phenomenon, proving once again that truth is stranger than fiction in the crypto world.

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The story begins with YouTuber Ronald Branstetter, a gold and silver market analyst who decided to make a point about the absurdity of cryptocurrency speculation. In a move dripping with irony, he created a token called Unicorn Fart Dust (UFD), a name he chose as a satirical nod to his previous dismissal of Bitcoin as something completely worthless. Plot twist: His joke turned into a $240 million market sensation within 48 hours.

How much is the Unicorn Fart Dust cryptocurrency worth?

The token’s price skyrocketed 534% in just 24 hours, reaching $0.1781. One particularly lucky (or prescient) trader turned a modest $712 investment into an eye-watering $3.95 million in a single day. Meanwhile, another trader watched their $90 investment balloon into $3.25 million in unrealized gains within 48 hours. If you think this sounds too good to be true, you’re not alone, as even Branstetter himself seems amazed by the turn of events.

But here’s where it gets interesting: Unlike many crypto projects where creators hold massive portions of the supply, Branstetter owns just 1.2% of the tokens. In fact, the ownership structure is surprisingly democratic. The largest holder of UFD owns only 4.8% of the supply, and the developer wallet holds a mere 0.65%, ranking 13th among top holders. So far, over 26,000 people have purchased the token, spreading it across over 36,000 Solana wallets.

Perhaps the most surprising development is how UFD has gained legitimate traction in the crypto community. Notable figures like Yuga Labs co-founder Wylie Aronow have expressed support, and the token has become the second most traded on-chain asset and the sixth-largest memecoin on the Solana blockchain. Branstetter, seemingly embracing his accidental success, has pledged 20% of profits to his 45,000+ subscriber community.

Before you rush to invest your life savings in unicorn-themed crypto tokens, there are some important caveats to consider. The token’s price has been extremely volatile, recently experiencing a 30% drop to $0.1199. Furthermore, UFD currently trades at $0.0849 with a 24-hour trading volume of $1.31 million and faces some significant market limitations. There’s only about $3 million in available liquidity, meaning large holders can’t cash out without dramatically affecting the price. Additionally, no organized teams or market makers are involved in the project, making it even more unpredictable than your average cryptocurrency (if you can imagine that).

Whether UFD will maintain its value or fade into crypto history as another bizarre footnote remains to be seen. After all, other recent cryptocurrency experiments, such as the Hawk Tuah-inspired token, have blown into investors’ faces. Still, a token created explicitly to demonstrate the worthlessness of cryptocurrencies has become a multimillion-dollar success, leading to one conclusion: the line between satire and reality has become remarkably thin in a world where a joke about unicorn flatulence can become a serious financial asset.

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