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EA Opted To Forgo Star Wars Battlefront Campaign To Capitalize On The Force Awakens

EA chose to forgo a single-player campaign in Star Wars Battlefront in order to align its release with The Force Awakens.
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Held up as a technical marvel upon release, the one common criticism levelled at DICE’s Star Wars Battlefront was in regard to its absent single-player campaign.

Instead, both the developer and EA doubled down on a number of multiplayer features for the licensed shooter, as it pulled from the beloved original trilogy of Star Wars movies. But as EA’s Patrick Soderlund told investors earlier this week, a decision was made early on in development to forgo a single-player campaign in order to align Battlefront with Star Wars: The Force Awakens, which launched into theaters back in December.

First reported by Eurogamer, Soderlund revealed that EA “made [the choice] due to time and being able to launch the game side-by-side with the movie that came out to get the strongest possible impact. I think the team created a really good game based on the premise that we had. I would say the game has done very well for us and reached a very different demographic than a traditional EA game.”

Currently working on Star Wars Battlefront 2 in time for a 2017 release, it’s understood DICE and EA will take heed from those aforementioned criticisms and include a story campaign in the upcoming sequel. What’s more, it’ll feature locations and planets from Disney’s new wave of Star Wars movies.


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