Frozen 2 Snags Record For Most-Watched Animated Trailer Of All Time


Though it’s been almost six years since Frozen first introduced us to Anna, Elsa, and the land of Arendelle, the Oscar-winning animated flick maintains a large and loyal following. So when the first trailer for Frozen 2 dropped unexpectedly earlier this week, fans quickly swarmed the video to see what the upcoming Disney adventure has in store.

In fact, according to Deadline, the preview now holds the all-time record for most-watched trailer for an animated film, racking up a total of 116.4 million views in its first 24 hours and surpassing the 113.6 million record set by Incredibles 2. Beyond the category of animation, however, the 24-hour record is still held by last December’s Avengers: Endgame trailer, which earned 289 million views on its first day.

Regardless, seeing how Incredibles 2 would go on to have the best domestic debut ever for an animated movie – taking in $182.6 million on its opening weekend – these figures bode extremely well for Frozen 2 when it drops several months from now.

Of course, it isn’t all that surprising that the trailer proved so popular, given the immense impact that the first Frozen had upon release and its continuing presence in pop culture. For a long time, songs like “Do You Want to Build a Snowman?” and “Let It Go” were practically inescapable, and you can expect to here them all the more as we move into the later months of the year.

But while Frozen 2 could easily ride the coattails of the first film to commercial success, we’ll find out if the sequel and the various original songs it has lined up can make a splash in their own right when the pic hits theaters on November 22nd, 2019.