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Category:
Gaming

Call of Duty: Black Ops Makes $650 Million In Five Days

Not surprisingly, the launch of Black Ops generated tremendous first week sales. Activision states that Black Ops grossed $650 million in the first five days, beating the previous record as the biggest entertainment launch in history. The previous record was set last year by Activision's own Modern Warfare 2, which made $550 million in the same five day launch window. This places the Call of Duty series as the first entertainment property to set five day launch records for two consecutive years across all entertainment genres.
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Vince Yuen
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Published: Nov 18, 2010 04:47 pm

This article is over 14 years old and may contain outdated information

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Not surprisingly, the launch of Black Ops generated tremendous first week sales. Activision states that Black Ops grossed $650 million in the first five days, beating the previous record as the biggest entertainment launch in history. The previous record was set last year by Activision’s own Modern Warfare 2, which made $550 million in the same five day launch window. This places the Call of Duty series as the first entertainment property to set five day launch records for two consecutive years across all entertainment genres.

In addition, the title skyrocketed to take the number one spot on Xbox Live during the week of November 8th. Black Ops broke Xbox Live records with 2.6 million unique players online on the November 9th launch day and 5.9 million multiplayer hours logged on that day.

In the words of Darth Vader in Empire Strikes Back, “Impressive…most impressive.”

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Image of Vince Yuen
Vince Yuen
Vince Yuen is an Associate Editor and author for We Got This Covered based just north of Toronto. I'm a graduate from York University and write video game and music articles for the site in my spare time.