Amazon Studios understands the overwhelming hype surrounding Good Omens 2, so why it would just spoil a major plot point from the upcoming sequel is beyond all of us, even Neil Gaiman himself.
We have less than two months separating us from Michael Sheen’s Aziraphale and David Tennant’s Crowley. All the streaming company had to do was hype the show with a reasonable number of trailers and sit back as the community came out in force to take care of the rest. And yet, in promoting the second season, Prime Video may have just spoiled a major plot detail.
The fandom is understandably angry, and though Neil Gaiman can’t really intervene due to his solidarity with the ongoing writers’ strike, the writer still had some choice words to say about the marketing team.
How did Neil Gaiman respond to the major spoiler?
Neil Gaiman has never been one to shy away from a candid or reproachful comment. The acclaimed author worked hard to devise a roadmap for the continuation of Good Omens, and to see all of that effort being undermined in such an off-hand manner really got under his skin.
When someone on Twitter teased that Neil must be playing with the fandom, the novelist simply replied: “Neil is f*cking furious.” He also addressed the matter in a long Tumblr post, writing:
“I’ve heard what’s happened, and I’m heartbroken that there are leaks and that they happened like this. If you want to remain GO2 unspoiled, I’d strongly suggest avoiding any places or tags that leaks happen or just staying far away from the internet until July 28th.”
One user asked if the ongoing writers’ strike has affected Neil’s influence on the promo campaign, thus precipitating the spoiler, but Neil replied that it’s hard to say for certain.
“Because I’m on strike people aren’t running things by me in the way that they normally would. But the people who were overseeing it at Amazon knew better and it still went out somehow.”
The people at Amazon should’ve indeed known better than to reveal the story like that, so in case you want to remain completely spoiler-free, try to avoid Good Omens content on social media platforms until July 28.