Take-Two Weighs In On Evolve’s Divisive DLC Plan, Says Controversy “Is A Good Thing”

Turtle Rock Studios and publisher 2K Games kicked up quite the fuss a few weeks back when the companies detailed the exhaustive DLC plans for their upcoming asymmetric shooter, Evolve. With all of the available editions saturating the market, many felt that the bonus content was designed to drive pre-order numbers; particularly in the case of the game’s fourth playable monster, Behemoth, which is available at the added cost of $14.99.

Nevertheless, Take-Two’s CEO Strauss Zelnick doesn’t necessarily see it from that perspective, stating that the studio is delivering a game choke full of playable content that is, ultimately, good value for your hard-earned money.

“There was some controversy start-up by an online post,” said Zelnick following the publisher’s earnings call.

“I guess, controversy, generally speaking, is a good thing. People can argue about the business model. I think we’re delivering a fantastic title that’s well versed with consumers who will pay for it. And all signs are extraordinarily positive. Never like to claim success before it’s occurred. This looks to be a good news event. I’m going to leave it at that. Hopefully, in our next call, we’ll have great news to report.”

From the Hunting Season Pass to the PC-only Monster Race Edition, there are a myriad and, some would say, exorbitant amount different incentives surrounding Evolve, so it’s understandable that those eager to play the shooter for a full and balanced experience have vented their frustration.

Still, objective speaking, it’s worth keeping in mind that the decision to support Evolve post-launch with this additional content is business 101 and is, in essence, designed to prevent you from trading in the game after you’ve had your monster-hunting fix. But whether or not 2K Games and Turtle Rock risk pushing the boat out too far with this strategy is a question we’ll leave to you.

Evolve is due to roar onto PlayStation 4, Xbox One and PC on February 10. Until then, tell us, do you agree with Zelnick’s comments pertaining to the game’s exhaustive DLC schedule? Let us know your thoughts below.