The marketing campaign for Matthew Vaughn’s Kingsman: The Secret Service (formerly known as The Secret Service) has kicked off today with the first official poster, photos and trailer. Based on Mark Millar and Dave Gibbon’s comic book of the same name, the film stars Colin Firth as an intelligence agent who recruits a “promising street kid (Taron Egerton)” into his agency’s “ultra-competitive training program” in hopes of putting an end to a threat from a “twisted tech genius.”
“We missed all the spy movies we loved as kids, whether it was Bond or ‘In Like Flint.’ They had a sense of humor as well as being a thriller,” director Matthew Vaughn told EW. “With [‘Kingsman’], we’re subversing the spy movie genre as we know it.”
While I can’t say that the plot is wholly original (at least, from what I can tell by watching the trailer), Kingsman looks like it could be pretty fun, especially with a director as stylish and exciting as Matthew Vaughn behind the camera. After all, the last time Vaughn adapted one of Millar’s works we got Kick-Ass, so I don’t think there’s any reason to be worried about this one.
Kingsman: The Secret Service arrives on October 24th, 2014 and co-stars Michael Caine, Samuel L. Jackson and Mark Strong. Check out the first trailer, photos and poster below and let us know what you think.