CEO of the French videogame company Ubisoft, Yves Guillemot, announced at the Edinburgh Interactive Festival that he is launching a new branch of the company called Ubisoft Motion Pictures in order to adapt its own game franchises into movies and television programs, although he did not make mention of any projects the company may already be developing.
This film division will be based out of Paris and be comprised of a staff that includes former CEO of Luc Besson’s EuropaCorp and former Walt Disney France executive in distribution.
Guillemot went on to explain, “We will start making movies not because we want to, but because this is what we have to do. If we don’t, we will not be able to take advantage of the next generation.”
Ubisoft was founded in 1986 and is said to be one of the largest independent videogame publishers in the world. They are the company behind such games as Assassin’s Creed, Far Cry and Prince of Persia.
(Source: FirstShowing.net)
Published: May 2, 2011 08:38 pm