Fleeting teasers and waves upon waves of bloody brilliant casting announcements have ensured excitement for Starz's small-screen rendition of American Gods kept ticking over, but soon after unveiling the godly first poster, SDCC brings forth the first true teaser of Neil Gaiman's beloved novel in motion.
Make no mistake, San Diego Comic-Con is the current hub of all movie news coming out of Hollywood - a trend that will no doubt continue throughout the course of the weekend. But long before any of those marquee features descend into theaters, Universal is primed to welcome back Jason Bourne in little under a week's time.
Consider the pitch: A group of college students uproot and plot course for their nearby woodland for a camping trip only to discover they are not alone. Toss in POV camerawork and it's all but certain that said project will draw comparisons to The Blair Witch Project, Eduardo Sánchez and Daniel Myrick's micro-budget masterstroke that ushered in a new genre of horror back in '99 - that is, unless said project has been in the works as a Blair Witch sequel all along.