Get Hard Gets A Red Band Trailer


Will Ferrell takes irreverence to a whole new level in his forthcoming comedy, Get Hard, in which he stars as a wealthy hedge fund manager who winds up in the slammer. It’s the perfect “fish out of water” scenario for the funnyman to expend his slapstick energy along with his new partner-in-crime, Kevin Hart.

Ferrell plays James King, a businessman facing a stint in San Quentin after he’s found guilty of fraud. Terrified of his predicament, he enlists the help of the man who washes his car, Darnell Lewis (Hart), to prepare him for prison life. Granted, Lewis knows nothing about crime or doing the time, so he chooses to play up to King’s stereotyping and help him out.

As this marks the directorial debut of Idiocracy and Tropic Thunder writer Eton Cohen, the type of humor aims higher than most. In this latest red band trailer, the gags come thick and fast, with Ferrell playing perfectly to the idiotic, sheltered rich dude trope. Together, the pair try their best to prepare the doomed millionaire before he gets branded “somebody’s bitch.”

Co-starring Tip “T.I.” Harris, Alison Brie, and Craig T. Nelson, Get Hard opens March 27.

When millionaire hedge fund manager James (Will Ferrell) is nailed for fraud and bound for a stretch in San Quentin, the judge gives him 30 days to get his affairs in order. Desperate, he turns to Darnell (Kevin Hart) to prep him for a life behind bars. But despite James’ one-percenter assumptions, Darnell is a hard-working small business owner who has never received a parking ticket, let alone been to prison.

Together, the two men do whatever it takes for James to “get hard” and, in the process, discover how wrong they were about a lot of things – including each other.