NFL Hall of Famer John Elway was involved in a tragic accident that resulted in the death of his longtime agent and business partner, Jeff Sperbeck. The incident occurred at the Madison Club in La Quinta, California, after Elway and Sperbeck had attended the Stagecoach music festival with their wives.
According to Reuters, Elway was driving a golf cart when Sperbeck, 61, fell off the back of the moving vehicle and hit his head on the asphalt. He was transported to Desert Regional Medical Center in Palm Springs and placed on life support. Doctors determined there was no hope for recovery, and Sperbeck passed away on Wednesday, April 30. According to TMZ, Sperbeck was unconscious but still breathing when help arrived.
Elway and Sperbeck worked together for more than 30 years
EXCLUSIVE: Eyewitness details events of golf cart accident over the weekend in La Quinta involving NFL legend John Elway and longtime agent/business partner Jeff Sperbeck who is in critical care at this time. @KESQ pic.twitter.com/iU17lX18Md
— Blake Arthur (@BlakeArthur24) April 30, 2025
Elway and Sperbeck shared a professional relationship that spanned over three decades. Sperbeck represented Elway during his illustrious NFL career and later co-founded the winery 7Cellars with him in 2013. Sperbeck was a certified NFL agent who represented more than 100 players throughout his career.
The Riverside County Sheriff’s Office has launched an investigation into the incident. Authorities have not indicated any wrongdoing on Elway’s part, and the accident is being treated as a tragic mishap.
Witnesses reported that Elway immediately called 911 following the accident. Emergency services responded promptly, but Sperbeck’s injuries proved fatal.
The loss of Jeff Sperbeck has deeply affected the NFL community and those who knew him personally. His contributions to the sport and his close partnership with Elway leave a lasting legacy.
Published: Apr 30, 2025 02:35 pm