The 20 Best Moments From Deadpool’s Brilliant Marketing Campaign

4) Touch Yourself Tonight

Some people probably won’t need to be told twice, but Deadpool wants us all to touch ourselves… like, tonight. Sure, he’s a pervert, but for once, Wilson is actually more concerned here with our health than his usual sexual perversions.

While the video is still hilariously funny, Deadpool actually takes some time out here to create a PSA, warning men of the dangers of testicular cancer and how important regular checks are. A day later, Deadpool then released the female equivalent, urging women to check their breasts for suspicious lumps.

It turns out that Deadpool does have the occasional heroic moment after all.