A view of the cartoon backdrop at the Cartoon Network: "The Powerpuff Girls" signing at New York Comic Con on October 8, 2016 in New York City.
Paul Zimmerman / Stringer / Getty Images

Cartoon Network’s devastating announcement signals the end of an era for ‘90s kids

Warner Bros. Discovery president and CEO David Zaslav will stop at nothing until all original content has been dismantled.

As part of the latest budget-slashing efforts by Warner Bros. Discovery, this week, Warner Bros. Television Group chairman Channing Dungey announced widespread layoffs in a company-wide memo, in further attempts to cut programming costs by $3 billion. And it didn’t take animation fans long to realize that the buried lede in all of this is not good news for Cartoon Network, which had been operating as its own entity since 1992.

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All told, 82 Warner Bros. Television Group staffers were given pink slip on Tuesday — or about 19% of the studio’s workforce — across its scripted, unscripted, and animation divisions. According to Variety, the company has also opted not to fill 43 additional vacant positions, which brings the total to 125 jobs, or about 26% of approximately 481 positions eliminated.

As part of the restructuring, it was announced that Warner Bros. Animation head Sam Register would continue to oversee Warner Bros. Animation, Cartoon Network Studios, and Hanna-Barbera Studios Europe, which already shared the same current programming, casting, artist relations teams, as well as legal and business affairs.

However, while those three divisions will continue to exist, the development and main production teams for Warner Bros. Animation and Cartoon Network Studios will now merge. This means that for the first time in 30 years, Cartoon Network Studios will no longer have an independent say on creative or operational matters.

And as the animation news and trends website Cartoon Brew points out, here is why that could be a very bad thing for original content.

“This also seems an ominous sign for the future of new, original Cartoon Network animation. WBA has traditionally been a much more catalog/IP-driven studio, while CNS has been the studio that puts out original series and specials that occasionally become touchstones for generations of viewers.

Over the last decade, CNS produced shows such as Uncle Grandpa, Steven Universe, Clarence, Over the Garden Wall, We Bare Bears, Craig of the Creek, Summer Camp Island, Infinity Train, and Primal, to name just a few. Conversely, WBA’s lineup has been focused on catalog characters, including titles such as Batwheels, Bugs Bunny Builders, Aquaman: King of Atlantis, Teen Titans Go!, Jellystone!, Animaniacs, Looney Tunes Cartoons, Harley Quinn, Justice League Action, and The Tom and Jerry Show.”

While it remains to be seen what will actually happen with Cartoon Network programming going forward, this is certainly a cause for alarm. And as news of the merger began to hit the internet, Cartoon Network fans and ’90s kids who grew up on its programming took to Twitter to mourn what certainly seems like the end of an era.

Brian Miller, the former general manager of Cartoon Network Studios who served as a key figurehead for 21 years at the company, likewise tweeted a quote from the Variety report to express his disgust.

It seems very much as though current Warner Bros. Discovery president and CEO David Zaslav will stop at nothing in his quest for the mighty tax write-off, fans be damned. Kind of a weird flex for a mass media and entertainment conglomerate, but what do we know?

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Stacey Ritzen
Stacey Ritzen is a Philadelphia-based reporter with 15 years of experience covering pop culture, entertainment, web culture, and news. She has previously worked for outlets including Uproxx, Pajiba, Daily Dot, and more.